Privacy Policy

Enterprise-grade data protection and privacy standards for professional B2B software analysis

GDPR Compliant
CCPA Compliant
Enterprise Security
Last Updated: October 27, 2025

1. Overview

Synkro Authority Platform ("Synkro," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our B2B SaaS analysis and comparison services.

As a professional platform serving enterprise decision makers in the AI Sales and Revenue Automation software market, we maintain the highest standards of data protection and privacy compliance. This policy reflects our commitment to transparency and your right to understand how your information is handled.

Enterprise-Grade Commitment

We adhere to enterprise-level security standards and compliance frameworks, ensuring your data receives the same protection you would expect from Fortune 500 organizations.

2. Information We Collect

Personal Information

  • Contact Information: Name, business email address, company name, job title, and phone number when you request consultations or download resources
  • Professional Information: Company size, industry, current software stack, and specific requirements for software analysis
  • Communication Preferences: Newsletter subscriptions, content preferences, and communication frequency settings

Automatically Collected Information

  • Usage Analytics: Page views, time spent on site, click patterns, and content engagement metrics via Google Analytics 4
  • Technical Information: IP address, browser type, device information, operating system, and referral sources
  • Conversion Tracking: Form submissions, CTA interactions, and user journey progression for optimization purposes

3. How We Use Your Data

Primary Services

  • • Provide personalized software comparison reports
  • • Deliver ROI calculations and analysis
  • • Send market intelligence and insights
  • • Process consultation requests
  • • Customize content recommendations

Platform Optimization

  • • Improve user experience and navigation
  • • Optimize content relevance
  • • Enhance platform performance
  • • Develop new features and services
  • • Conduct market research and analysis

4. Data Sharing & Disclosure

Vendor-Neutral Commitment

We do not sell, rent, or share your personal information with software vendors or third parties for marketing purposes. Our vendor-neutral analysis ensures your data remains confidential and is never used to influence our recommendations.

Limited Sharing Scenarios

  • Service Providers: Trusted third-party services for email delivery, analytics, and CRM integration
  • Legal Requirements: When required by law, regulation, or legal process
  • Business Protection: To protect our rights, property, or safety, or that of our users
  • Consent: With your explicit consent for specific purposes

5. Cookies & Tracking Technologies

Essential Cookies

Required for basic site functionality

  • • Session management
  • • Security features
  • • Form submissions

Analytics Cookies

Google Analytics 4 for usage insights

  • • Page performance
  • • User behavior
  • • Content optimization

Preference Cookies

Remember your settings and preferences

  • • Content preferences
  • • Communication settings
  • • Display options

Cookie Management

You can control cookie settings through your browser preferences. Note that disabling certain cookies may impact site functionality.

6. Third-Party Service Providers

Analytics & Tracking

Google Analytics Platform Logo

Google Analytics 4

User behavior and conversion tracking

Email & CRM Integration

Professional Email Marketing Platform Interface

Enterprise Email Platform

Secure email delivery and nurture sequences

7. Data Retention Policy

Retention Periods

Contact Information 7 years or until withdrawal of consent
Analytics Data 26 months (Google Analytics default)
Email Communications Until unsubscribe or account deletion
Legal/Compliance Records As required by applicable law

Data Deletion

You may request deletion of your personal data at any time. We will process deletion requests within 30 days, subject to legal retention requirements.

8. Security Measures

Technical Safeguards

  • SSL/TLS encryption for all data transmission
  • Secure data storage with encryption at rest
  • Regular security audits and vulnerability assessments
  • Multi-factor authentication for admin access

Operational Security

  • Access controls and principle of least privilege
  • Regular staff security training
  • Incident response and breach notification procedures
  • Regular data backups and disaster recovery planning

9. Your Privacy Rights

GDPR Rights (EU Residents)

  • • Right to access your personal data
  • • Right to rectification of inaccurate data
  • • Right to erasure ("right to be forgotten")
  • • Right to restrict processing
  • • Right to data portability
  • • Right to object to processing
  • • Rights related to automated decision-making

CCPA Rights (California Residents)

  • • Right to know what personal information is collected
  • • Right to know if personal information is sold or disclosed
  • • Right to say no to the sale of personal information
  • • Right to access your personal information
  • • Right to equal service and price
  • • Right to delete personal information

Exercise Your Rights

To exercise any of these rights, please contact us using the information provided in the Contact section. We will respond to your request within the timeframes required by applicable law.

10. International Data Transfers

Synkro operates primarily within the United States. If you are accessing our services from outside the US, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated.

For transfers from the European Economic Area (EEA) to the United States, we rely on adequacy decisions and appropriate safeguards, including Standard Contractual Clauses approved by the European Commission.

Data Protection Standards

Regardless of where your data is processed, we maintain the same high standards of data protection and security outlined in this policy.

11. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

  • • Update the "Last Updated" date at the top of this policy
  • • Notify you via email if you have subscribed to our communications
  • • Post a notice on our website for significant changes
  • • Obtain your consent for material changes that affect your rights

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Contact Information

Privacy Officer

Email: privacy@synkro.com

Phone: +1 (555) 123-4567

Response Time: Within 72 hours

Mailing Address

Synkro Authority Platform

Attn: Privacy Officer

123 Enterprise Boulevard, Suite 400

San Francisco, CA 94105

United States

Questions About This Policy?

Our privacy team is here to help. Contact us with any questions about how we handle your data or to exercise your privacy rights.